With the WhatsApp widget from Wappy, you have contact with the visitors of your website or webshop anytime and anywhere. Not only is it convenient for you, but also for the website visitor, as they no longer have to wait for a response in a live chat on your website. A message sent via the widget goes from the website visitor's WhatsApp account to your company's WhatsApp account.

Design the Wappy chat widget the way you want it. Does your website's branding consist mainly of black and white tones? Then you have the option to adjust the color of your WhatsApp widget accordingly. You can also choose your own profile picture. Will you go for a photo of the person who manages WhatsApp within your company or the company's logo? Also, be the first to introduce yourself; welcome your chatter with a catchy trigger text. Wappy gives you the opportunity to customize this yourself.

Measuring is knowing! With the WhatsApp widget from Wappy, you have the opportunity to gain insight into your chat traffic. You can see on which days and at what times website visitors send you a message, and there are three measurable conversions available. These are opening the chat (when someone clicks on your widget), starting a chat (when someone actually asks a question or engages in a conversation), and closing the chat. Analyzing these conversions can be very useful; for example, you can see on which page visitors most often start a chat. There's a good chance this is a pricing page or registration page. If these are other pages, it may be that these pages contain many ambiguities or incomplete information, raising questions. So, it's very useful to have insight into your conversions across all your pages!

Wappy chat is the WhatsApp widget for any website CMS. With a few simple steps, you have installed Wappy on your website. It doesn't matter whether you use a site from WordPress, Craft, or Magento, the widget can be easily installed on any website using GTM (Google Tag Manager). Read here how to install GTM in a few steps. Do you have a WordPress website and prefer not to use GTM? Then read here how to install Wappy on your WordPress website without the intervention of Google Tag Manager.

WhatsApp is accessible to almost everyone; 9.1 million people in the Netherlands use it daily. An ideal communication tool, therefore, to allow visitors to contact your business in an easy and personal way. Furthermore, people send a message via WhatsApp faster than they call you or send an email. With a WhatsApp widget, everything becomes even more accessible.